Think for Yourself

"When they surveyed the landscape, Mr. Hopkins, 24, and Ms. Brown, 33, saw a vast array of celebrity and sophomoric video content (remember the clips of cats urinating in toilets that caused a sensation on YouTube?).
"'Everyone says Americans are stupid—that’s what we generally heard from venture capitalists' when trying to raise money, Mr. Hopkins said. Obviously, Mr. Hopkins and Ms. Brown felt differently, and the success of the business basically hinges on proving that Americans have an appetite for other kinds of content."

Tim Arango in The New York Times reports on the launch of Big Think, "a YouTube for ideas."