"Trump not only 'never thought he was going to win' in 2016, he 'actually didn't want to win,' Cohen said. 'This was supposed to be, and it's how he started it, the greatest political infomercial in the history of politics. If you take that line and you add to it the Trump Tower Moscow project you'll understand that this was a branding deal, that's all that the presidential campaign started out as, this was a branding opportunity in order to expand worldwide."
Catherine Garcia at The Week explains Donald Trump's motivation in the 2016 election.
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