"There's No Ad Libbing Because It's All Ad Libbing"

"Trump, being extremely old, is attached to the old-fashioned pageantry of spectacular power--rallies,  parades, inaugurations and other ceremonies attendant to high office.  All that Billy Fisher as President of Ambrosia stuff--marching at the head of regiments, addressing rapt crowds in stadiums through tannoy systems. He is famously obsessed with crowd sizes, etc. But he's not any good at oratory, he's a leaden speaker when given a high-flown pre-written speech to read off a teleprompter. Can't summon a grand cadence or soaring climax to save his life. His forte is the rambling inner monologue conducted in public, aka the weave. Which if not as cogent as a tweet certainly seems to have more in common with the driveling rants and quickfire riposte of, message boards, text messages, influencers, social media, blogs even.  That sense of unguarded exposure... 'being yourself' but with an audience...  like a webcam YouTuber. A rhetoric-free mode, not anti-theatrical but un-threatrical."

Simon Reynolds at his Shock and Awe 2 blog writes that in regards to Donald Trump, "[w]e're not looking at a show, we're pulled into his show."