"Be True to Your Teeth and They Won't Be False to You"

"Later, he would switch to shaving-cream pies. But he swore that the secret of a good pie was the crust: If it stuck to the face, it was, in Sales' opinion, no good.
"'A pie has to hit you and explode into a thousand pieces,' the expert explained, 'so you see the person's face and see it take away his dignity.'"

Elaine Woo in the Los Angeles Times writes an obit for Soupy Sales.